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A spiral order notebook open on a floured wooden table, beside a phone lying face down, flat-packed cake boxes tied with pink ribbon, a jar of piping tips, a pencil sketch of a tiered cake and a folded tea towel.

Is this your order book?

The order book for home bakers and cake makers. $9/month flat — you and up to four helpers included, unlimited customers and orders.

Start your free month

1 month free. No card.

Your free month

It fits, because somebody makes it fit.

Tell us how you run things. We build the rest.

  • First

    Start the free month

    Your email and your business name. That is the whole signup. 1 month free. No card.

  • Then

    Write to us in the app

    Talk to Anda is a screen in the app, and a real person reads it. Say what is missing, how you colour your calendar, which screens you never use. Several of the screens on this page began as one customer writing to say what she was missing.

    Rather not start with an empty calendar? Send your client list, a spreadsheet, or a photo of your paper diary to contact@tendmatehq.com, and we set it up for you before you log in. Included in the price.

  • By the end

    An app that fits your business

    What you ask for gets built, free, and it arrives for everyone. Your job types, your colours, only the screens you use. $9 a month after, you and up to four helpers included.

One price. That is the whole pricing page.

$9per month, flat

1 month free. No card.

  • You and up to four helpers. More are $1 a month each.
  • Unlimited clients, unlimited visits. No appointment caps.
  • Phone and laptop, always in sync — and it works with no signal.
  • Your schedule fills itself in from how often each client is due.
  • Setup done for you, free — send your client list or a photo of your spreadsheet.
  • One-click export, no contract, cancel any time.

Already in another app, or in a spreadsheet?

Send it to us as it is: an export, the sheet, or a photo of your diary. We bring your clients, how often each one is due, your prices and your history across before you log in. It is free, and your old app keeps working while you decide.

Founding members keep $9/month for good. We expect to settle at $12.

Before you start

Questions people ask

Does it text or email my clients?

Not yet, and if you want it, ask: a feature a customer asks for gets built, and it is free. Emails to your clients would cost you nothing. Text messages would be a small package, because the SMS providers charge for every message sent, not us. Today TendMate keeps the schedule and the records, and you message your clients the way you already do. For somebody who asked for a price it keeps the message you sent and what they replied.

Can my clients book online?

Not yet. Your work is the same clients coming round again and again, so the calendar fills itself in from how often each one is due, and a new enquiry is written down as a lead with the day to come back to them. If your clients want to book themselves, say so: a calendar you share with your free days, where a client picks one, is the kind of thing we build for the person who asks, at no extra cost. We will work out together what suits your business best.

What does a helper see?

The schedule, the addresses and the notes for the work she is sent to, on her own phone. Not your prices, your expenses or your totals. You choose, screen by screen, what each helper can open.

What if I have more than four helpers?

Contact us. Extra seats are $1 a month each, and we add them for you. Tell us how you run them too: if you want them in teams, or there is something that would make managing them easier, that is exactly the kind of thing we build for you, free.

Does it work without signal?

Yes. Everything you need is on the phone already, and it catches up when you are back in range.

I already have a spreadsheet, or another app. What happens to it?

Send it to us: a spreadsheet, a CSV, an export from another app, or a photo of your paper diary. We bring your clients, your schedule and your history across before you log in, and that is included in the price.

What happens after the free month?

$9 a month, flat, for you and up to four helpers. No card is taken during the month, so nothing is charged unless you choose to carry on. Cancel any time and export everything, clients, visits and history, in one click.

Your orders are in your messages, your notebook and your head.

Not because you like it. Because bakery software is built for shops with tills, and the apps for home bakers are good at the order form and quiet about the money — who has paid a deposit, who still owes the balance on Friday.

So the two-tier cake for the twenty-third is on a sticky note, and the deposit for it is somewhere in a bank statement. That is the whole problem we are solving.

Today, and after

Why a notebook stops telling you what is owed

  • The next date

    On the spreadsheet

    Nearly every order book we have seen has the same flaw: the money is written once, when the order is taken. A deposit arrives and gets a tick; the balance is worked out on the doorstep. By the third change to the order, the tick is the only record that anything was paid at all.

    In TendMate

    The fix is small and it changes everything: record what has been paid, not whether it has. A payment is a fact with a date on it. What is still owed is arithmetic:

    Balance due = Price − Paid so far

    Every week = 7 · Every 2 weeks = 14 · Every month = 28 · When they order = no interval

    A deposit, a second payment, a price that went up when the tiers did — nothing is re-typed, and the day before the event you can see exactly what to collect. Standing orders — the café's Friday cake, the fortnightly bread box — place themselves on the calendar by the same arithmetic the rest of TendMate runs on.

What you get

  • The order is the card

    Servings, flavour and filling, allergens, the design notes, pickup or delivery and when — on one order, dated on the event, in the order the week needs them.

  • Deposits and balances, without a spreadsheet

    Every order carries its price and what has been paid so far. The balance is in front of you on the day, and the month's statement per customer writes itself.

  • You and your helpers, flat

    $9/month covers you and up to four helpers. More helpers are $1 a month each. No cap on customers or orders. A helper sees the order — the allergens, the design, the time — and not what you charged for it.

  • It works with flour on your hands

    Everything you need is on the phone already, and it catches up when you are back at the laptop. The kitchen, the market stall and the delivery run all show the same orders.

  • Your data stays yours

    Export everything — customers, orders, history — in one click, any time. No contract, cancel whenever, and take your data with you.

Built for you if…

  • You bake to order from home and the orders are dated on somebody's birthday or wedding.
  • You take a deposit and want the balance in front of you before the box leaves.
  • You have a café or two on a standing order and would rather not re-enter it every week.
  • Somebody helps you on the big weekends and needs the orders without the prices.
  • You want something genuinely simple — not “simple” with forty settings.
Start your free month

1 month free. No card. Your email and your business details — that is the whole signup.